Discover the Summer Men's campaign, Summer in Bloom, with British flower grower, Alfie Nickerson, and his beloved dachshund, Wolfie. Creative Director: Sandra Choi Image Director: Kerry Haynes Talent: Alfie Nickerson Photographer: George Muncey Stylist: Guy Miller Movement

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1. #1

   Artistry, in bloom. The Coko sandal is defined by a couture-inspired floral accent. Each petal is hand-sewn and built up, layer by layer, for a sculptural effect. #JimmyChoo

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-09

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2. #2

   The Biker Knee Boot is a contemporary reinterpretation of an archival icon. #JimmyChoo

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-08

   
3. #3

   The crafting of the Scarlett Pump. #JimmyChoo

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-07

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4. #4

   The Autumn campaign highlights design legacy framed by the constant dialogue between Creative Director Sandra Choi's London design studio and the Florentine artisans who bring the…

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-04

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5. #5

   A shift in perspective, spotlighting the learned dialogue between hand and material, the alchemy of an idea becoming an object. #JimmyChoo

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-03

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6. #6

   The Cinch bag is presented in herringbone sourced from an English mill and scattered with light-reflecting crystals. Styled with the Coko sandal. #JimmyChoo

   Jimmy ChooJimmy Choo @jimmychoo · 2026-08-03

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